Monthly Archives: October 2012

Tricks of the Trade: 5 Tips to Throwing a Stellar PR Event

Stunts, conferences and parties go hand-in-hand with PR – to launch a new product, celebrate a company milestone… More

They don’t make ‘earned media’ like they used to

Your law firm has a PR director. Your PR firm has a marketing director. And your marketing firm… More

PRSA Conference Wrap-Up: A Walk-Off Home Run — And Some Key Takeaways

It’s Day Three. Feels like many folks left early unless you’re judging by the still long lines at… More

PRSA Conference Day Two Wrap-Up: Proud Moments from an Inspiring if Uneven Day

Great material again today on Day Two, at the PRSA International Conference, at least for this observer.



Glam, Flash, Color and Twitter Pros and Cons at PRSA’s 2012 International Conference

Saturday, before the official start of the PRSA International Conference, I happened upon 2012 Chair and CEO Gerry… More

Is an online media placement “ding, ding, ding–worthy?”

We have a tradition at Fineman PR to celebrate our media relations success – an old-fashioned retail bell… More