Monthly Archives: June 2013

Cardinal Rules of Crisis Communication in the wake of the Paula Deen Today Show interview

Address those who may have been hurt or offended. Acknowledge the hurt you may have caused. Don’t… More

Luxury Wines Take Note: Social Media Activity Gains Among High Net Worth Consumers

Four Seasons, Ritz-Carlton, Rolex, Cartier, Rolls-Royce, Bentley and Gulfstream are some of the world’s most recognizable luxury brands.

Word of Mouth Marketing – It’s Not Just Verbal Anymore

Word-of-mouth referrals are like solid gold to marketing and communications professionals.

When it’s Time for Straight Talk

In a society where it is popular to give everyone a trophy, straight talk is not often welcomed nor appreciated.