Above the Fold Blog

Fineman PR State-Of-The-Agency, 2017

 

This past year at Fineman PR was marked by the onboarding of new and diverse… More

As Food Goes Global and High Tech, U.S. Brands Boost Authenticity

Today’s U.S. food and beverage brands have the world at their fingertips when it comes to product sourcing,… More

The Death of the Siloed Crisis Response

This article was featured in O’Dwyer’s PR Magazine – 2018 Crisis Issue

Not everyone… More

When There are No Rules: PR Considerations for Mass Tragedies

Human tragedies that involve loss, abuse and threats to public and personal safety are specialized crisis… More

After the Fires, How Can We Help Northern California’s Wine Country Communities?

In just the last week, news outlets across the country, including the New York Times, have reported… More

A Tale of Two Apologies

A week and a half ago, Southwest Airlines was embroiled in an incident that was uncannily similar to… More

Surviving and Moving On

Today, as I sit somberly in the comfort of my office, I join millions of others in… More

Five Trends and Predictions Changing the PR Industry

Our agency team keeps a close eye on emerging trends and frequently reviews new communications… More

Put the Popcorn Away, Today’s Media War Means Good PR Matters

To say this has been a rough week for U.S. media would be a blatant understatement. From… More

4 Myths About Wine Marketing Every Consumer Should Know

As we head into summer and begin thinking about buying wines for outdoor entertaining, let’s take… More

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