So many public relations agencies and other marketing-related groups emphasize their prowess in helping clients build their brands, Fineman PR among them with its time-tested “Brand PR” approach.
Above the Fold Blog
Fusion, a new television venture by ABC and Spanish-language broadcaster Univision, will be launching this October.
The roadshow (or whistle-stop tour) is a tried and true tactic for Brand PR.
Hungry Eyes: Using Social Media Monitoring for Crisis PR, Brand PR and Corporate Communications Strategies
It’s no secret that stupid and illegal social media activity can cost people their jobs. (The latest they-did-what?!… More
Brand building and brand loyalty are challenges most businesses face and this is especially true in the wine industry.
For senior-level professionals tasked with the important role of company spokesperson, your job just got harder and media training is an important tool to ensure your spokesperson presents him/herself with prepared and practiced messages.
Glamping. It’s a word that has been embraced with as much vigor this year as Robin Thicke’s “Blurred Lines.” While this trendy term may be jargon-jar worthy, the word represents a new breed of consumer demand that isn’t going away.
Nearly all of us here at the office listen to music on Spotify throughout the day. A few of us are premium members, and those who aren’t, likely will be.
There are more than 50 million Latinos in the U.S. now comprising 17 percent of the U.S. population.