Posts Categorized: Best Practices

The 3 C’s – California, Cannabis and Communication

As the mother of a teenager, it’s impossible to escape the 420 innuendo that circulates en… More

Good PR: Know When You Can’t Lean on Corporate Policy

First, it was the leggings. Now, United Airlines faces the far more troubling… More

Fineman Opines on Crises in the Washington Post

Because of our high profile crisis communications work, reporters looking for insight into complex organizational or reputation issues… More

Our Brash New World: Do Traditional Communications Rules Still Apply?

As of this week, the Los Angeles Times is the latest high profile media outlet to examine the… More

Public Relations as Consciousness Raising

When people of a certain age hear the term “consciousness-raising,” what often… More

Preparing for the Future of PR

I was recently privileged to receive an invitation from the Native Society to be profiled among… More

Unseen risk: troubleshooting a crisis plan

Let’s face it: your crisis communications plan is inadequate. Sure, you have a document gathering dust on a… More

6 Ways Nonprofits Can Overcome ‘Empathy Fatigue’

This has been a tough year. We’ve been flooded by news and images of refugees from the ongoing… More

Brand-Building for California’s ‘Green Rush’

California voters appear poised to unleash a “green rush” in the cannabis market. With the likely passage Nov.… More

Quick Photography & Video Tips for PR Pros

You’re at a client event and your photographer is stuck in traffic; the broadcast media… More

Surviving and Moving On

This past Sunday, Sept. 11, as I joined millions of others in reflecting on and honoring those… More